The Agency's Posts

Martin Scorsese to direct Bill Clinton documentary: Martin Scorsesehas found his next film subject:Bill Clinton. The Oscar winner will produce and....
Read More>

A rooftop jump-off point for 'Silver Linings Playbook': David O. Russell and Bradley Cooper collaborated in a way that was part free fall, part....
Read More>

Model Moves Boot Camp: GET THE MOVES THE SUPER MODELS USE! Happy Holidays to all of you... PEACE and HAPPINESS in....
Read More>

Beatles flop 'Magical Mystery Tour' is put in context: A well-done documentary looks at the 1967 TV special that was met largely with confusion.....
Read More>

Movie 'Zero Dark Thirty' stokes debate on CIA torture: The new Hollywood film depicts harsh CIA interrogation techniques as helping lead the U.S. to....
Read More>

'The Hobbit' is one film to rule them all at box office: "The Hobbit: An Unexpected Journey"stands to collect more gold at the box office....
Read More>

Yo, Adrian! Im Singin !: Yo, Adrian! I’m Singin ! By PATRICK HEALY WHEN a team of Broadway veterans began....
Read More>

With Bill Murray, Just Take the Trip: With Bill Murray, Just Take the Trip By DAVE ITZKOFF WHAT do we still want from Bill....
Read More>

Guiding Stars Who Had Never Acted on Film Before: Guiding Stars Who Had Never Acted on Film Before By LARRY ROHTER The Romanian director....
Read More>

Below the Line: Editing the Crash in Flight: Below the Line: Editing the Crash in ‘Flight’ By MEKADO MURPHY In some ways, film....
Read More>

Sopranos Alumni, Back in Jersey: Sopranos Alumni, Back in Jersey Inside ‘Not Fade Away,’ From David Chase PEOPLE....
Read More>

TV Host Buys Marketing Agency to Expand His Reach: TV Host Buys Marketing Agency to Expand His Reach By BRIAN STELTER Published: December 5,....
Read More>

Walking Dead Ratings Eclipse Even Those of Top Broadcast Shows: ‘Walking Dead’ Ratings Eclipse Even Those of Top Broadcast Shows By BILL CARTER....
Read More>
BOX OFFICE
Posted on: 06/20/11
Share/Save/Bookmark
 

The glow of the "Green Lantern" was dimmer than Warner Bros. was hoping it would be at the box office this weekend. The film, one of the most expensive movies to be released this year, collected a studio-estimated $52.7 million, a figure below even Warner Bros.' modest expectations.

Heading into the weekend, the studio said it hoped the 3-D film would collect $55 million, and pre-release audience surveys indicated the film would make up to $65 million. Meanwhile, the PG-rated "Mr. Popper's Penguins" had an $18.2-million debut, which was slightly above Twentieth Century Fox's earlier prediction of $15 million.

Though the debut of "Green Lantern" was not disastrous, the film has a long way to go before it makes up its budget of more than $200 million. Warner Bros. also has spent north of $125 million on worldwide marketing for the movie starring Ryan Reynolds as a citizen-turned-superhero.

"Green Lantern" got bad critical reviews but was received decently by audiences this weekend, who gave the film an average grade of "B," according to market research firm CinemaScore. As of Friday, only a small percentage of those who saw "Green Lantern" were younger than 25 -- 20% -- and 64% of the crowd was male. Going forward, the studio is hoping the film will be able to gain traction as more young moviegoers are out of school for the summer; word-of-mouth among that quadrant of the audience will be critical to the film's ultimate success.

It's no secret that with the eighth and final installment in the "Harry Potter" film series coming out in only a few weeks, Warner Bros. is seeking new franchises to replicate the success of the movies about a boy wizard. "Green Lantern" was one of the properties that the studio had hoped would have that ability, following in the footsteps of more recognizable DC Comics superhero brands like "Batman" and "Superman," which have proved to be lucrative for Warner Bros. over the years. But on Sunday morning, Dan Fellman, president of domestic distribution for the studio, would only say that it was "too early to tell" how the debut of "Green Lantern" would affect its sequel potential.


"Mr. Popper's Penguins," based on the classic 1930s children's book and starring Jim Carrey, attracted a slightly younger audience, 58% of them younger than 25 and 56% female. Those who saw the film liked it, giving it an average grade of "A-."

The movie will need to capitalize on that word-of-mouth among the family crowd in the coming weeks if it is to be profitable for the studio. Fox spent about $68 million to make the movie, according to one person connected to the production. The studio, however, insists the cost was actually $57 million.

Although "Mr. Popper's Penguins" had a smaller first weekend than Carrey's last film in wide release -- 2009's "A Christmas Carol," which debuted to $30 million -- it was on par with most of the comedian's other recent openings. His 2008 movie "Yes Man," 2007's "The Number 23" and 2005's "Fun With Dick and Jane" all bowed to less than $19 million.

Still, Carrey's films typically do good business internationally, meaning "Mr. Popper's Penguins" -- which opened this weekend in five small foreign markets including Singapore -- could make up some of its costs overseas.

In limited release, Fox Searchlight's "The Art of Getting By" had what even the studio admitted was a "disappointing" opening. The film, starring young actors Freddie Highmore and Emma Roberts, only collected $700,000 from 610 theaters, for a dismal per-theater average of $1,148.

[Updated, 11:14 a.m.: "The Hangover Part II" collected an additional $21.4 million abroad this weekend in 55 foreign markets. That means the raunchy sequel's global total now stands at $488 million, surpassing the first "Hangover" film's overall gross of $468 million in 2009. Meanwhile, ahead of its U.S. release next weekend, "Bad Teacher," a comedy starring Cameron Diaz, debuted in the United Kingdom and grossed $3.4 million there.

Here are the top 10 movies at the domestic box office, with international grosses when available, according to studio estimates and Hollywood.com:

 
 1. "Green Lantern" (Warner Bros.): Opened to $52.7 million. $17 million overseas in 15 foreign markets.

2. "Super 8" (Paramount): $21.3 million on its second weekend, down 40%. Domestic total: $72.8 million. $12.5 million overseas in 29 foreign markets. International total: $22 million.

3. "Mr. Popper's Penguins" (Fox): Opened to $18.2 million.

4. "X-Men: First Class" (Fox/Dune/Ingenious): $11.5 million on its third weekend, down 52%. Domestic total: $119.9 million. $21.2 million overseas in 67 foreign markets. International total: $163.2 million.

5. "The Hangover Part II" (Warner Bros./Legendary): $9.6 million on its fourth weekend, down 45%. Domestic total: $232.7 million. $21.4 million overseas in 55 foreign markets. International total: $256 million.

6."Kung Fu Panda 2" (Dreamworks Animation/Paramount): $8.7 million on its fourth weekend, down 47%. Domestic total: $143.3 million. $52.5 million overseas in 55 foreign markets. International total: $280 million.

7. "Bridesmaids" (Universal/Relativity): $7.5 million on its sixth weekend, down 26%. Domestic total: $136.8 million. $7.3 million in 7 foreign markets. International total: $7.6 million.

8. "Pirates of the Caribbean: On Stranger Tides" (Disney): $6.2 million on its fifth weekend, down 43%. Domestic total: $220.3 million. $25.9 million overseas in more than 100 foreign markets. International total: $731.9 million.

9. "Midnight in Paris" (Sony Pictures Classics): $5.2 million on its fifth weekend, down 10%. Domestic total: $21.8 million.

10. "Judy Moody and the Not Bummer Summer" (Relativity/Smokewood): $2.2 million on its second weekend, down 63%. Domestic total: $11.2 million.]

-- Amy Kaufman

COMMENTS
Be the first to post a comment!


Post A Comment:




  • It's 2020! Start booking roles in commercials, fashion, films, theater and more with The Agency Online!

  • NEW WORKSHOP with Barbara Barna & Sean De Simone!

    Hi Everyone and Happy Summer! Sean at Sean De Simone casting and Barbara Barna are teaming up for a super informative and fun Hosting for Home Shopping workshop. A great opportunity for established or experienced TV Hosts and Experts interested in learning how to get noticed and how to get in....
  • MASTERCLASS W. Robin Carus & David John Madore

    A Special Offer for the Agency Community, from one of our favorite NYC Casting Directors! EMAIL FacetheMusicWithUs@gmail.com Or Eventbrite To Sign Up! Class Size is Limited.
  • Don't Fall Into The Comparison Trap

    Hi Everyone! As the second installment in an ongoing series of features by the Agency's amazing community, here's some sage advice from our own Regina Rockensies; a humble (& awesome)veteran we've had the pleasure of working with for a long time. Have an excellent week! : ) - The Agency....
  • One Model's Agreement

    Hi Everyone! As the first piece in an ongoing series of original articles by the Agency community, here's a short reflection on some of the values of professional acting & modeling that we can all keep in mind for our next casting. Good luck on your castings &shoots this week! : ) -....




 
home       castings&news       privacy policy       terms and conditions      contact us      browser tips
Official PayPal Seal